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    Custom CRMs

    Custom CRM Development

    A CRM built around how you actually sell.

    When off-the-shelf CRMs force your team into the wrong process, we build one that fits: your pipeline stages, your data, your channels and your reporting. Our CRMs include WhatsApp, email and calling built in, with AI that qualifies and follows up.

    In short

    Aiwalay provides custom crm development for businesses worldwide. A CRM built around how you actually sell. Services include pipelines and deal tracking, omnichannel inbox, ai qualification and follow-up and more, built with React, TypeScript, Node.js. Every engagement starts with a free consultation, is scoped and priced in writing before work begins, and you own what we build.

    What we offer

    Pipelines and deal tracking

    Stages, tasks and ownership that mirror your real sales or service process.

    Omnichannel inbox

    WhatsApp, email, calls and web forms in one customer timeline.

    AI qualification and follow-up

    Agents that score leads, draft replies and chase follow-ups.

    Client portals

    Secure areas where customers see documents, bookings and progress.

    Reporting and dashboards

    Live revenue, conversion and team performance views.

    Migration from existing tools

    Bringing over contacts, deals and history from spreadsheets or other CRMs.

    Technologies we use

    ReactTypeScriptNode.jsPostgreSQLSupabaseWhatsApp Business PlatformTwilioOpenAI and Claude APIs

    How we work

    • Consultation: a free discussion of your goals and current systems.
    • Proposal: scope, timeline and a fixed price before work begins.
    • Build and test: regular demonstrations and testing on real scenarios.
    • Launch and support: handover, training and optional ongoing support. You own the result.

    Custom CRMs: frequently asked questions

    Why build a custom CRM instead of using HubSpot or Salesforce?

    Off-the-shelf CRMs are often the right answer, and we integrate them too. A custom CRM makes sense when your process is unusual, per-seat costs are high, or you need features those tools do not offer.

    Do we own the CRM?

    Yes. You own the code and the data, and there are no per-user licence fees to us.